Watch us win
Have your customers see your corporate logo cross the finishline first.

Thank you very much for reviewing this documentation that I am providing to you regarding the HESS Advanced Technology, Inc.’s Mobile Visual Advertising Division/HESS Motorsports marketing program participating in the NHRA Sport Compact Summit Pro Racing 2005 Series.

To the point – here is why any firm involved in multiple channel sales should consider this marketing strategy or corporate and brand enhancement!

• Consumers who attend and watch the events use the internet for purchases at a high rate.

• Unique chance to reach the urban and minority markets as we are a minority owned and operated organization with two minority driver and crew members.

• Association with an NEW Upscale Brand Product.

• Access to the strength and marketing prowess of our business partners (other sponsors).

• Opportunity to develop and implement point of purchase schemes featuring the NEW Cobault Car.

• Top notch drivers with the best equipment and technology to win events.

HESS Motorsports is an MBE and as such all investments made within our program will be reflected within your annual minority business spending total.

• Through our urban programs we plan to develop driver training and racing programs to directed at this yet untapped market.

• Marketable drivers, Mike and Steve Collier understands how to be competitive on the track and how to create the right image for sponsors.

The objectives HESS Motorsports has for our corporate partners are as follows:

• Increase net sales within urban markets

• Expose more forward thinking entrepreneurs to the OEM Racing business model

• Enhance the consumer brand awareness through targeted market and activity campaigns

• Identify and facilitate co-marketing campaigns between GM Racing and our other Sponsors.

• Enhance your status as a procurer of services from a minority company

• Demonstrate positive ROI for all efforts

Motorsports is the fastest growing sport in the United States. Over 60 million fans attend Motorsports events annually, with an additional two-hundred million TV viewers. We plan to extend this exciting sport into the untapped urban markets.

We hope to be fielding two brand new 2005 Cobalt racecar as a one of the Factory Supported Urban Effort other than the Factory Sponsored Teams. HESS Motorsports would like the technological support and commitment from GM Racing to ensure that our car will consistently be competitive.